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A Framework for Aligning Vision + Values

  • Writer: Tara Giambrone
    Tara Giambrone
  • Oct 28
  • 2 min read

Evolving your business and operations requires a culture that evolves with it. And a successful culture requires more than good intentions - it demands alignment across essential organizational pillars. When vision, values, and structure are in sync, your culture becomes a living system that supports growth, resilience, and engagement. Misalignment, by contrast, creates confusion, disengagement, and costly turnover. 


We’ve included a framework below that we use when designing a culture that evolves with your business. To use this framework effectively: 


  1. Assess Current State: Conduct a culture audit to evaluate alignment across vision, values, and structure. Identify gaps and disconnects.

  2. Engage Stakeholders: Bring leaders and teams together to co-create clarity and buy-in. Use workshops and surveys to deepen understanding.

  3. Design Aligned Initiatives: Create strategic plans that integrate vision, values, and structure. Prioritize quick wins and foundational changes.

  4. Communicate Consistently: Ensure all communication reinforces alignment. Use multiple channels and storytelling to keep everyone connected.

  5. Measure & Iterate: Establish metrics and regular check-ins. Adapt initiatives based on feedback and evolving business needs.


Now time to assess:  


1 | Vision — Your North Star

Your vision is the future you’re collectively working toward. It defines purpose and inspires action.

  • Key Questions:

    • What impact are we here to create?

    • How do we want to be known?

    • Is our vision clearly communicated and shared across all levels?

  • Best Practices:

    • Craft a concise, aspirational vision statement

    • Regularly revisit and reinforce the vision in meetings and messaging

    • Use storytelling to connect individual roles to the bigger picture



2 | Values — The Behavioral Compass

Values guide how people show up and interact daily. They translate vision into lived experience.

  • Key Questions:

    • What core principles define our culture?

    • How do we expect people to behave?

    • Are our values reflected in decision-making and recognition?

  • Best Practices:

    • Define 3-5 core values that resonate deeply and distinctly

    • Embed values in hiring, onboarding, and performance reviews

    • Celebrate behaviors that exemplify your values publicly and often



3 | Structure — The Operating System

Structure includes the policies, roles, processes, and systems that shape how work happens.

  • Key Questions:

    • Do our organizational structures support our vision and values?

    • Are roles, responsibilities, and communication channels clear?

    • Do systems enable autonomy, accountability, and collaboration?

  • Best Practices:

    • Map roles and decision-making authorities transparently

    • Design workflows and feedback loops that align with cultural norms

    • Continuously audit and adapt processes to remove friction and support growth


At Catalyst, we're always happy to be a thought partner as you work through your realignment.


Download additional resources to help you on your journey.



 
 
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